Mr. Ernest Nwoko, a 65-year-old loyal retiree is a long-standing customer of UBA, who has enjoyed the services of the bank for over four decades.
In the 1970s he opened up his first account with the United Bank of Africa as a young individual and has over the years witnessed the various evolutions of the bank which according to him, has adapted steadily to the dynamics of the financial landscape.
In his words, “UBA has been my trusted bank for as long I can remember. Whether it has been in securing loans for my then small business, or meeting up with my financial needs, they treated me right and with respect. Because of this, all members of my family have accounts with the bank, and even my youngest daughter who turned 18 a few weeks ago, has now begun to run her Next Gen account with UBA by herself, and she is currently enjoying the benefits.”
Over the past seven decades, UBA, aptly known as Africa’s Global Bank, has continued to serve its wide clientele of customers which are spread across all age group and class with its rich array of financial products specifically and tailor-made to suit their individual needs.
The bank which began operations in Africa in 1949 under the British and French Bank Limited (BFB), has undoubtedly become a household name with its operations in 20 African countries: Republic of Benin, Burkina Faso, Cameroon, Congo (Brazzaville), Democratic Republic of the Congo, Côte d’Ivoire, Gabon, Ghana, Guinea, Kenya, Liberia, Mali, Mozambique, Nigeria, Senegal, Sierra Leone, Tanzania, Chad, Uganda, and Zambia. It also operates in United States, United Kingdom, France and United Arabs Emirates.
The bank has left its global footprint with its various innovative offerings and growing investment in infrastructural development across several economies in Africa, thus having a significant impact on multiple generations, their businesses, and the economy.
As of today, UBA has invested several millions of dollars in several vital sectors of economies including Oil and Gas, Infrastructure Finance, Agriculture, and Commodity/Export, and this has helped position it as a preferred financial and development partner for key governments and corporations on the continent and beyond.
Its focus on Corporate Social Responsibility and environmental sustainability through its CSR Arm, the UBA foundation, has earned the bank several recognitions and awards as a socially conscious financial institution especially with Generation Z popularly known as the Gen Zs, who seem to have become more conscious about environmental protection and sustainability.
“For me, it’s not just about the banking services and diverse products that UBA offers the young people like us, but I think it is also about the values and impact that the bank places on making the environment friendly,” Wura Abolade, a 23-year old customer of the bank said. “I think I am impressed with UBA’s continuous effort at environmental sustainability, such as their Tree Planting for instance. Their efforts to address pressing environmental and societal needs endears them to me and my guys,” she stated.
In the area of technology, UBA remains at the forefront of developing innovative products and services that meets the current technological needs of its customers. A case in point was the introduction of LEO UBA’s chatbot, an artificial intelligence-powered virtual assistant, introduced in 2018, that enables customers to perform banking transactions via social media platforms like Facebook, WhatsApp, IOS and other social media platforms from the comfort of their mobile phones.
Festus Obidinma, who uses LEO for most of his quick transactions said, “I’m a young man, I don’t like stress and I do not have time to be going up and down, I work and do my stuff remotely, so LEO is very apt for me, I can lie on my bed and carry out my transactions with ease, and for me, this is a very big plus. I also use UBA’s Mobile Banking App, it is very interactive and can provide all the information that I need from my phone without me having to visit the branch. It really saves me time and money, and for this, I am very pleased. I will say the bank really took the youth into consideration when they developed this app.”
“It’s the security of my apps and data protection for me, says Usman Bala, “As a generation that takes data privacy seriously and is highly conscious of privacy, I appreciate UBA’s commitment to keeping our personal and financial details secure,” he stated.
As UBA celebrates its 75th anniversary, the bank’s ability to cater to the evolving financial needs and preferences of the Gen Z demographic and its older customers remains evidence of the bank’s innovation, adaptability and visionary acumen. By blending its traditional processes with contemporary innovations, UBA continues to reinforce its position as a trendsetter in the financial industry and Africa’s global bank.